Promoting Sustainable Cities & Communities
- Prerna Darak

- Jan 23
- 5 min read

Bharat Infra Yojana, a campaign launched by Bricks Infra, stands at the intersection of technology and urban development. The platform primarily focuses on property auctions and bidding, aiming to streamline the real estate market, particularly for affordable housing and group housing projects. By leveraging digital tools, Bharat Infra Yojana addresses critical aspects of urban development, making significant contributions to UN’s Sustainable Development Goal 11 (SDG 11): "Sustainable Cities and Communities." This goal emphasizes the need for cities that are inclusive, safe, resilient, and sustainable. Through its innovative model, Bharat Infra Yojana promotes affordable housing, facilitates sustainable urbanization, and supports the development of resilient communities.
Key Ways Bharat Infra Yojana Promotes SDG 11
1. Facilitating Affordable Housing Access
Bharat Infra Yojana’s core focus is on affordable housing. It provides a platform for developers, builders, and housing societies to list properties for auction, making it easier for low- and middle-income individuals and families to access affordable housing options. This directly contributes to SDG 11.1, which aims to ensure access to adequate, safe, and affordable housing for all.
Example: The platform allows developers to offer properties at discounted rates or with flexible payment terms through competitive bidding, ensuring that homebuyers get affordable prices. This helps break down barriers that often prevent low-income families from accessing quality housing in urban areas.
Impact: By making housing more affordable and accessible, the platform helps address the housing shortage in rapidly urbanizing regions, which is a critical issue in India. Affordable housing contributes to creating equitable and inclusive urban communities, aligning with SDG 11.
2. Support for Group Housing Projects
Group housing schemes, where multiple individuals or families come together to jointly finance the development of residential units, is another area where Bharat Infra Yojana excels. Group housing projects typically offer significant cost savings due to economies of scale and shared infrastructure, making them an ideal model for promoting sustainable communities. This supports SDG 11.3, which calls for enhancing inclusive and sustainable urbanization through participatory planning.
Example: Bharat Infra Yojana’s online platform enables groups of buyers to come together, bid on large-scale housing projects, and reduce individual costs. This collaborative approach leads to the creation of affordable housing clusters with shared amenities, making it financially viable for people in lower-income brackets.
Impact: Group housing fosters community bonding, shared resources, and collective problem-solving, all of which contribute to building more resilient and socially cohesive urban environments. By offering such collaborative models, Bharat Infra Yojana helps create more equitable, accessible communities.
3. Streamlining the Real Estate Market
Bharat Infra Yojana helps streamline the real estate market by digitizing the auction and bidding process. Traditionally, real estate auctions were opaque, complex, and limited in accessibility. By moving the auction process online, Bharat Infra Yojana not only promotes transparency but also increases the efficiency of property transactions.
Example: Buyers can participate in property auctions from anywhere, making it easier for people from different parts of the country or even outside the country to access Indian real estate markets. The online nature of the platform minimizes barriers such as geographical constraints, making housing accessible to a wider audience.
Impact: The transparency and efficiency fostered by the platform contribute to the creation of a more fair and competitive real estate market. A transparent market reduces speculation and price inflation, ensuring that housing remains affordable for a larger portion of the population, thus promoting the goal of affordable housing.

4. Promoting Sustainable Construction and Green Building Practices
As part of its commitment to sustainability, Bharat Infra Yojana encourages developers to adopt green building practices and sustainable construction techniques. Sustainable buildings reduce energy consumption, minimize environmental impact, and create healthier living environments. This supports SDG 11.6, which focuses on reducing the environmental impact of cities, particularly in terms of air quality, waste, and resource use.
Example: Developers listing their properties on Bharat Infra Yojana are encouraged to include features like energy-efficient lighting, water-saving fixtures, and the use of sustainable materials (e.g., recycled steel, low-carbon concrete). The platform also incentivizes developers who incorporate solar panels, rainwater harvesting systems, and green roofs in their projects.
Impact: By promoting the adoption of sustainable construction practices, the platform helps reduce the carbon footprint of urban housing projects. Over time, this contributes to the overall environmental sustainability of cities, making them healthier and more resilient in the face of climate change.
5. Improving Urban Planning with Data-Driven Insights
The use of data analytics in real estate is another way Bharat Infra Yojana contributes to sustainable cities. The platform collects and analyzes vast amounts of data on housing demand, pricing trends, and buyer preferences, which can be used to optimize urban planning and design decisions. This aligns with SDG 11.2, which aims to provide safe, affordable, accessible, and sustainable transport systems.
Example: With access to data from auctions and property bidding trends, urban planners and local governments can gain insights into areas with high housing demand, underserved regions, and regions in need of infrastructural development. This data can inform planning for better transportation networks, green spaces, and social amenities.
Impact: By using data to inform urban development decisions, Bharat Infra Yojana aids in creating more efficient and sustainable cities. This data-driven approach helps reduce wasteful overdevelopment in urban areas, ensures better use of resources, and promotes balanced growth.
6. Affordable Housing for Vulnerable Populations
Bharat Infra Yojana ensures that vulnerable populations, such as low-income groups, people with disabilities, and marginalized communities, have access to affordable housing. This focus is in line with SDG 11.1, which stresses equal access to affordable and sustainable housing for all.
Example: The platform features special auctions aimed at providing affordable housing in underdeveloped or underserved areas. Additionally, it supports developers who focus on building homes that are wheelchair accessible, energy-efficient, and provide other services tailored to the needs of vulnerable populations.
Impact: Through these initiatives, Bharat Infra Yojana helps reduce inequalities in urban housing, ensuring that even marginalized communities have access to quality, affordable homes. It creates inclusive communities where people from diverse socio-economic backgrounds can live together.

7. Encouraging Mixed-Use and High-Density Development
The platform supports the development of mixed-use and high-density projects that combine residential, commercial, and recreational spaces. These types of developments contribute to SDG 11.3 by promoting sustainable urbanization through the efficient use of limited urban land.
Example: Properties listed for auction often include developments that integrate shops, offices, and residential units in a single location. These mixed-use projects are designed to reduce the need for extensive commuting and promote a live-work-play model of urban living.
Impact: Mixed-use developments enhance the social vibrancy of cities, reduce the carbon footprint associated with transportation, and provide residents with easy access to essential services. This contributes to the creation of sustainable, well-integrated urban communities.
8. Public-Private Partnerships for Urban Development
Bharat Infra Yojana fosters public-private partnerships (PPP) by creating a collaborative platform where both government entities and private developers can come together to develop affordable housing projects. These partnerships align with SDG 11.b, which calls for supporting least developed countries in building sustainable and resilient buildings.
Example: The platform helps bridge the gap between private developers and government initiatives aimed at affordable housing, such as Pradhan Mantri Awas Yojana (PMAY), by facilitating auctions of government-subsidized properties or land for affordable housing projects.
Impact: These partnerships leverage both public resources and private sector expertise to accelerate the delivery of affordable housing and improve urban infrastructure, thus creating more resilient and sustainable urban environments.

Conclusion
Bharat Infra Yojana by Bricks Infra is a groundbreaking initiative that is reshaping the way India approaches affordable housing and urban development. Through its innovative use of online property auctions, the platform ensures greater transparency, accessibility, and affordability in the real estate sector, making homeownership achievable for a wider segment of the population. By integrating sustainable construction, community-centered urban planning, and data-driven insights, Bharat Infra Yojana directly contributes to UN SDG 11, ensuring the development of inclusive, safe, and resilient cities and communities. As India’s urbanization continues to grow, platforms like Bharat Infra Yojana are essential in creating cities that are not only livable but also sustainable for future generations.



